4 Reasons It Lives in the Sock Drawer Now, Not the Bathroom
Everything else for your feet lives in the bathroom and gets used when you remember. This lives with your tights.
Everything else for your feet lives in the bathroom and gets used when you remember.
This lives in the sock drawer, with the tights.
Visibly softer heels in fourteen nights, or keep everything and we refund you in full.
1. It gets used every morning without a decision

You open that drawer every day anyway.
Things in the bathroom cabinet get used when you remember, which in practice is the first week and the week before a holiday. Things in the sock drawer get used every morning, because getting dressed is not optional.
2. It is a garment, not a product

Cream on, sock on, shoes on.
There is nothing to learn and no separate step. It is simply the sock you put on, and it happens to be the one that keeps the cream where you put it.
3. The bonded inner face does the work

The cream stays against the heel instead of in cotton.
Ordinary socks are knit all the way through, and knit wicks. The Day Sock has a bonded silicone face across the footbed and heel on the inside, so the cream has nowhere to travel.
Visibly softer heels in fourteen nights, or keep everything and we refund you in full.
4. It is not a stronger product

It is a step that happens because it is where your socks are.
Nothing about it asks you to try harder. That is the whole reason it works when the drawer of tubes did not.
How it works
- Cream on.
- Day Sock from the drawer.
- Shoes on.
The offer
-
One pair · £25
your choice -
3 pairs · £55
Most chosen · Night Sleeve (£14) and mesh wash bag (£8) free · save £42 · about 15p a night -
5 pairs · £89
everything, twice over
Why now: three pairs means one is always clean in the drawer.
Visibly softer heels in fourteen nights, or keep everything and we refund you in full.
Free UK delivery · No subscription · Machine washable at 40 · Working life 3 to 6 months
A textile accessory, not a cosmetic or a medical device.
Same cream. Fourteen nights. A sock that cannot drink it.
Shop the kit — from £25